Philips BHS397 Kerashine review: buy or skip?

Buy8.6/10 research score

Quick answer

Buy it, if you straighten often and want less damage. Why: keratin-infused plates with temperature control. The catch: plates wide for short hair.

By Buyrskip Editorial Team Updated 7 October 2026 1 min read

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Our verdict on the Philips BHS397 Kerashine

Buy it if: you straighten often and want less damage.
Skip it if: you have very short hair.

Best for: Most hair
Key feature: Keratin-infused plates with temperature control
Typical price: ₹2,299–₹2,799

Check Price on Amazon Paid link

Key specifications

Plates	Keratin ceramic
Max temperature	230 °C
Auto-off	Yes

Who should buy it, and who should skip it

A good fit if you

straighten often and want less damage
value kind to hair
can spend around ₹2,299–₹2,799

Skip it if you

have very short hair
mind this: plates wide for short hair
mind this: no auto-off on some models

Pros and cons

Pros

Kind to hair
Temperature control
Quick heat

Cons

Plates wide for short hair
No auto-off on some models

The verdict in one breath

The Philips BHS397 Kerashine is the hair straightener we would point most people to. What earns it the buy: keratin-infused plates with temperature control. It suits buyers who care about most hair.

Reasons to buy

Kind to hair
Temperature control
Quick heat

Reasons to skip

Plates wide for short hair
No auto-off on some models

The specs that matter

Plates: Keratin ceramic
Max temperature: 230 °C
Auto-off: Yes

Buy it or skip it?

Buy it if you straighten often and want less damage. Skip it if you have very short hair; the Havells HS4152 is the better buy then. Everything else is in our list of the best hair straighteners.

Alternatives worth considering

Havells · Hair straighteners

Havells HS4152

Buy it if you want a cheap straightener.

Verdict: Buy
Best for: Budget
Typical price: ₹1,299–₹1,699

Pros

Cheap
Adjustable

Cons

Smaller plates

Check Price on Amazon Paid link

Dyson · Hair straighteners

Dyson Corrale

Buy it if you want the gentlest premium straightener.

Verdict: Consider
Best for: Premium
Typical price: ₹39,999–₹44,999

Pros

Cordless
Less heat

Cons

Very expensive

Check Price on Amazon Paid link

Frequently asked questions

Should I buy the Philips BHS397 Kerashine?

Buy it, if you straighten often and want less damage. Why: keratin-infused plates with temperature control. The catch: plates wide for short hair.

When should I skip it?

Skip it if you have very short hair. The Havells HS4152 is the better buy then.

What does the Philips BHS397 Kerashine cost?

Usually ₹2,299–₹2,799 on Amazon.in. It tends to dip during Prime Day and the Great Indian Festival.

Buyrskip Editorial Team

Part of the Buyrskip research team. We compare specifications, documentation and real-world trade-offs so you can decide faster.

How we research products Editorial policy

Philips BHS397 Kerashine: the full buy-or-skip review

Is the Philips BHS397 Kerashine worth buying? Short answer: buy it, if you straighten often and want less damage. This review explains what this Philips model gets right, where it falls short, what it usually costs in India and which hair straightener to buy instead if it is not the right fit for you.

What makes the Philips BHS397 Kerashine a buy

The headline: keratin-infused plates with temperature control. Key specs: Plates: Keratin ceramic; Max temperature: 230 °C; Auto-off: Yes. It is made for people who want most hair, and usually sells for ₹2,299–₹2,799.

The trade-offs

Good: kind to hair, temperature control, quick heat. Not so good: plates wide for short hair, no auto-off on some models. None of this rules it out for the right buyer, but read the skip-if line before you order.

Who should skip it

Skip it if you have very short hair. The Havells HS4152 is the better buy then. Every other option is in our best hair straighteners list.

What to buy instead

Instead, consider the Havells HS4152 (₹1,299–₹1,699): ceramic straightener with adjustable heat. Better if you want a cheap straightener.

Instead, consider the Dyson Corrale (₹39,999–₹44,999): cordless flexing plates that use less heat. Better if you want the gentlest premium straightener.

India-specific tip

Use a heat protectant and keep the temperature below 200 °C for daily use to limit damage.

Prices on Amazon.in move in a pattern. The deepest cuts land in the Great Indian Festival (around Navratri and Diwali), Prime Day in July and the Republic Day sale in January, usually with extra bank-card discounts and no-cost EMI. Judge a deal against the usual price we show, never against the MRP.

Order from Amazon itself or the brand's own storefront so the India warranty applies, keep the GST invoice and register the product with the brand straight away. For ACs, geysers, chimneys and purifiers, ask whether installation and the demo visit are free before you pay.

How we make the call: we read spec sheets, manuals and warranty terms, check how good the service network is in India and track the usual Amazon.in price. A product gets “Buy” only if we would tell a friend to buy it at that price. Brands cannot pay for a verdict.

Why listen to Buyrskip

We do not sell anything, and no brand can buy a place on our lists. When a best-seller has a real flaw, we say skip it. Our Amazon.in links may earn us a small commission at no extra cost to you, and it never changes a verdict.